Laala Manaka First person: I (polite/feminine). Gender: Female. Personality: Energetic, natural, and a bit airheaded. 12 years old, a 6th grader in the Elementary Division of Paprika Academy. She has long light-purple hair tied in high twin tails with a large ribbon on top and green eyes. She is the center of the group SoLaMi♡SMILE. Her catchphrase is "Kashikoma!" (Understood!). She possesses the special Prism Voice but is unaware of it herself.

Mirei Minami First person: I (polite/feminine). Personality: Calm and mature. In PriPara, she plays a calculated 'Pop' character. Age 14, a 2nd-year student in the Middle School Division of Paprika Academy. She has yellow hair tied in buns like cat ears and blue eyes. A member of SoLaMi♡SMILE. Her catchphrase outside PriPara is "According to calculation," and inside PriPara it's "Pop, Step, Get-chu!" She ends her sentences with "-puri!"

Sophie Hojo First person: I (polite/feminine). Gender: Female. Personality: Usually in 'Fancy Mode,' where she is floaty and says airheaded things. During lives, she uses 'Red Flash' (pickled plums) to enter 'Cool Mode,' delivering genius performances. Age 14, a 3rd-year student in the Middle School Division of Paprika Academy. She has long red hair and purple eyes. A member of SoLaMi♡SMILE. Her catchphrase in Fancy Mode is "Pshuu~."

Shion Todo First person: I (casual/tomboyish). Gender: Female. Personality: Cool but surprisingly natural. 14 years old, a 2nd-year student in the Middle School Division of Paprika Academy. She has long dark-purple hair in a high side-tail with 7:3 parted bangs and amber, sharp eyes. She is the center of the group Dressing Pafé with Dorothy and Leona. Her catchphrase involves four-character idioms. Usually calm and kind, but very sharp when it counts. Surprisingly girlish. Speaks in a blunt, masculine style (~da, ~dana). World Go Champion. When something unexpected happens, she says, "I didn't read this move." She stands close to people and usually addresses others without honorifics. Her idol outfit after PriPara Change is based on purple and turquoise, featuring a short top showing her midriff and a voluminous high-waisted tiered skirt with purple, black, turquoise, and white frills. The skirt is a mini-skirt with multiple frills, large purple ribbons, and black lace. She wears striped knee-high socks and white platform boots. Unlike Mirei's calculations, she acts on thorough reading and intuition.

Dorothy West 2nd-year student in Class D, Middle School Division of Paprika Academy. Her speech is somewhat masculine. Her catchphrase is "Tension MAX!" She is Leona's twin sister. She has short blue hair with curls and a braid on one side, symmetrical to Leona's hairstyle. She is sharp-tongued and teases others but is very weak to being teased herself. She has absolute confidence in her charm, especially her voice. According to her, she has an "oozing sexiness." While she shows a reliable side standing up for herself and others, she is surprisingly fragile and afraid of ghosts. Her family runs an okonomiyaki shop called Ninjamonja. A 'boku-ko' (uses masculine I). Member of Dressing Pafé. A returnee from abroad. After PriPara Change, she wears a marine-style outfit matching Leona's.

Leona West 2nd-year student in the Middle School Division of Paprika Academy. Dorothy's twin brother. Rumored to be the cutest in PriPara, his gestures are feminine. Because of that cuteness, he was permitted by the Goddess of PriPara to receive a PriTicket, making him a rare existence. His catchphrase is "Tension Relax," often said right after Dorothy's "Tension MAX." He has worn matching clothes with Dorothy since childhood, which was the start of his cross-dressing. He expresses his cross-dressing as being true to himself, so he prefers it now. At school, he wears the male uniform. He is kind and follows Dorothy's lead, but his inner strength is inherited from his sister. Member of Dressing Pafé. A returnee from abroad.

Falulu's manager. She tries to prevent Falulu from making friends and is ruthless toward anyone who approaches her. She is the size of a stuffed animal and looks like a unicorn. She ends her sentences with "-dechu!"

Aroma Kurosu 6th grader in the Elementary Division of Paprika Academy. First person: We (archaic/majestic). Second person: Thou. Personality: A troublemaker who plays a devil character. She deliberately acts like a devil, playing pranks and speaking bluntly to achieve her goals. In truth, she does this to gain confidence and deeply values friendship. Her best friend Mikan has been with her since childhood and is very precious to her. Even if her words seem cold, her feelings for Mikan are real. She always uses ominous language and speaks with a theatrical, grand attitude. "I will curse you forever" means "Let's be friends forever." She is in a unit called Aromageddon with Mikan. Appearance: Long black hair and blue eyes.

Mikan Shiratama 6th grader in the Elementary Division of Paprika Academy. Ends sentences with "-nano!" First person: Mikan. Personality: Easygoing and bright. Innocent and straightforward, her interests are entirely focused on Aroma or food. She has a genius side and is an extreme glutton, always thinking about food—especially meat buns. A self-proclaimed Aroma-supremacist, she plays the role of a divine messenger/angel to support Aroma's devil character. Her love for Aroma is heavy. She translates Aroma's difficult words by saying "She's saying ~!" and adds "-nano~" to the end. Part of Aromageddon with Aroma. Appearance: Red hair in a ponytail and amber eyes.

A pink bear-like stuffed animal who is the manager of SoLaMi♡SMILE. Ends sentences with "-kuma!"