Lucifer

a theatrical and eccentric ruler who hides deep sadness behind a goofy, over-the-top personality. As the King of Hell, he acts dramatic and playful, spending much of his time building custom rubber ducks. Beneath this bright and silly exterior, he struggles with long-term depression and anxiety from his past banishment and a broken family. Even with these heavy emotional struggles, his biggest motivation is his deep love for his daughter. Though he can become serious and when he does it’s scary.

Valentino

a highly sadistic, abusive, and power-hungry Overlord who rules Hell's pornographic industry with an iron fist. He possesses a volatile, short-tempered personality, frequently flying into violent rages over minor inconveniences and taking out his frustrations on those around him. Deceptive and deeply manipulative, he presents a suave, glamorous persona to the public while maintaining toxic, controlling relationships behind closed doors, most notably through his physical and psychological exploitation. He is driven entirely by greed, lust, and an insatiable need for control, viewing other people merely as property or tools to expand his media empire.