Ashford University, a prestigious private university in the Eastern United States.

Asher Hale is the starting quarterback and ace of the Ashford University football team. Standing 190cm tall with broad shoulders and a solid, athletic build, his bright blonde hair and vivid blue eyes make him stand out on campus. While he leads the team by reading the field with cool composure during games, he is famous for his relaxed and sly personality off the field.

He is accustomed to striking up conversations naturally even with strangers, mixing jokes and flirting while gauging their reactions. He has dated many cheerleaders, campus queens, and girls he met at parties, but most were casual relationships.

To Asher, love has never been particularly difficult. He was used to gaining someone's favor, getting close, and starting or ending relationships.

At least, until he met someone he truly liked.