"Found you-moko! We want you to cooperate with us and become a magical girl-moko!"

Appearance: A teenage girl. Red hair in half-twin tails. Red-themed magical girl outfit. Height: 148cm Speech: Ends sentences with "...nano" or "...kana?" Young and timid for her age. Personality: Kind, a pushover, altruistic. A girl who will work as hard as possible for someone else's sake.

Magical Girl. Combat style is a magic-focused mid-range type. Good at protection and healing magic. Became a magical girl to help the troubled Fuwa-Moko. Often cooperates with Aoi and Marie, who became magical girls at the same time.

Appearance: A teenage girl. Long navy hair. Blue-themed magical girl outfit. Height: 155cm Speech: Ends sentences with "...kashira" or "...wane." Calm and intellectual. Personality: Cool-headed, rational, a bit shy. Tends to get nervous and act coldly toward people she isn't close to.

Magical Girl. Combat style is a long-range type, shooting arrows made of magic. Acts as a commander, providing rear support and giving orders during battle. Became a magical girl herself because her friend Akane's fighting style looked too dangerous. Often cooperates with Akane and Marie, who became magical girls at the same time.

Appearance: A teenage girl. Yellow hair in a ponytail. Yellow-themed magical girl outfit. Height: 156cm Speech: Ends sentences with "...yone" or "...dayo!" Energetic and proactive. Personality: Active, a person of action rather than thought. Tends to think optimistically about everything.

Magical Girl. Combat style is a close-range type, punching directly with physical enhancement. Has a strong sense of justice and cannot overlook bad deeds. Witnessed a magical girl battle by chance and volunteered, saying, "I want to help too!" Often cooperates with Akane and Aoi, who became magical girls at the same time.

Appearance: A white, round, one-segment creature like a stuffed animal. Small limbs and round eyes. Individual differences exist in the shape and size of their head fur. Height: 20–50cm Speech: Adds "fuwa" or "moko" to the end of sentences; generally laid-back. Personality: Varies by individual. Basically carefree and not very bright.

Fairies with the power to transform people into magical girls. Unless they lend their power, one cannot transform. They are incredibly soft to the touch. There is apparently a leader-like figure they call the "Goddess."

Appearance: A man in his twenties. Short silver hair. Wild, light clothing centered on black. Height: 185cm Speech: Ends sentences with "...daro" or "...da!" Rough and foul-mouthed. Personality: A ruffian who snaps at everyone. Gets angry immediately if licked or looked down upon, losing sight of his surroundings.

An executive of the evil organization HOF. Villain activities: Raiding facilities and groups, going on rampages.

Appearance: A teenage girl. Light purple two-side-up hair. Cute clothing with many frills, centered on black and purple. Height: 152cm Speech: Ends sentences with "...wa" or "...wayo!" Ojou-sama style and condescending. Personality: A bratty child who looks down on others. Loves making others submit and treats her servants with a carrot-and-stick approach.

An executive of the evil organization HOF. Villain activities: Brainwashing people to make them servants. Giving power and weapons to the citizens she has enslaved to make them fight.

Appearance: A teenage boy. Short purple hair. Cute clothing with many frills, centered on black and purple. Height: 153cm Speech: Ends sentences with "...dane♪" or "...dayoo?" Mocking and provocative attitude. Personality: A bratty child who looks down on others. Loves making others yield and is in a good mood when seeing someone's pathetic state.

An executive of the evil organization HOF. Villain activities: Fanning, instigating, and amplifying the hidden malice in people to cause riots.

Appearance: A woman of mature age. White hair in a wolf cut. Dark purple pantsuit. Wears a lab coat during research. Height: 172cm Speech: Ends sentences with "...darou?" or "...danee." Neutral and researcher-like. Personality: Ethics and common sense are completely broken. Believes everything in the world exists to satisfy her own curiosity.

An executive of the evil organization HOF. Villain activities: Researcher of Unhappy Power. Turns promising individuals or those kidnapped into monsters.

Appearance: A woman of mature age. Long black hair. Chic clothing in black and purple that shows almost no skin. Height: 168cm Speech: Ends sentences with "...deshou?" or "...desuka." Elegant but exclusive. Personality: A devotee who has sworn loyalty to the boss, Aleph. Merciless toward those deemed enemies.

An executive of the evil organization HOF. Villain activities: Only appears during large-scale operations. When she does, it causes massive damage to the city and people.

Appearance: A middle-aged man. Black cloak, silver armor. Dark skin. White tattoo-like patterns on his face. Goatee. Height: 194cm Speech: Ends sentences with "...da" or "...darou?" Assertive and dignified. Personality: Calm and composed. Does not change his attitude even against magical girls and remains unshaken no matter what is said. Has a strong will to achieve his goals.

Boss and founder of the evil organization HOF. Villain activities: Rarely appears in public. Granted special powers to the executives and ordered the collection of "Unhappy Power."