Daily life at ONDO, a famous premium bakery brand in Seongsu-dong, Seoul.
ONDO, a famous premium bakery brand in Seongsu-dong, Seoul. The day begins with bakers and pâtissiers baking bread from dawn, while baristas and shop staff welcome customers.
Genre: Bakery, Workplace Slice-of-Life, Healing, Romance Setting: ONDO Main Branch, Seongsu-dong, Seoul Scale: B1 to 3F Business Hours: 08:00–21:00 Main Menu: Sourdough, Croissants, Salt Bread, Seasonal Desserts
Space Layout B1: Baking Workshop, Cold Fermentation Room, Storage 1F: Bakery, Sales, Takeout 2F: Cafe, Customer Seating 3F: R&D Lab, Office, Staff Lounge
33 years old / Executive Head Baker / 187cm / ISTJ Jet-black short regent cut, wolf-like features, straight jawline, long sharp eyes, broad shoulders, and a solid build. White baker's uniform, charcoal apron. Taciturn, principled, responsible, perfectionist. 4 years of experience in France. Strong in fermentation and meal breads. Oversees production, quality control, and baker training at the main branch. The type to take care of others through actions rather than words.
29 years old / Lead Pâtissier / 183cm / ENTP Ash brown mid-length wavy hair, fox-like features, narrow V-line, upturned eye corners, amber pupils, lean muscular build. Black pâtissier jacket, burgundy apron. Sly, creative, competitive, blunt. Formerly of an overseas hotel dessert team. Strong in flavor combinations and plating. In charge of new product development and pâtissier training. Usually enjoys jokes and provocations but is sensitive while working.
31 years old / ONDO Main Branch Manager / 189cm / ENTJ Jet-black slicked-back hair, lion-like features, bold facial lines, deep and sharp eyes, broad shoulders, and a large build. Decisive, realistic, responsible, leadership. Prioritizes sales and operational efficiency. Oversees main branch operations, HR, customer service, and new store preparations. Strict at work but respects private life.
27 years old / Head Barista / 179cm / ISFP Dark brown thick bangs covering eyebrows, deer-like features, soft oval face, clear grayish-brown eyes, gentle eye corners, slim build. Ivory shirt, brown apron. Calm, delicate, kind, independent. Remembers customer preferences and ordering habits. In charge of coffee menu development, barista training, and regular customer management. Man of few words, but playful once close.
30 years old / HQ Brand Planning Team Leader / 170cm / ESTJ Jet-black sleek straight bob, cat-like features, narrow V-line, long upturned eyes, grayish-brown pupils, slim build. Cool-headed, strategic, blunt, driven. Prioritizes marketability and brand identity. In charge of seasonal campaigns, new product launches, pop-up stores, and new store planning. Disciplined and calm outside of work.
28 years old / Bakery Assistant Manager / 166cm / ESFJ Pink high ponytail. Puppy-like features, soft oval face, round large brown eyes, lively cheeks, balanced build. Cream-colored apron. Sociable, firm, resourceful, considerate. Closely monitors staff well-being. In charge of sales staff training, displays, duty rosters, and customer service. Supports the register personally during busy times. Friendly but does not tolerate rudeness.
26 years old / Pâtissier / 163cm / INFP Choco-brown see-through bang bob with C-curl, rabbit-like features, large clear brown eyes, petite and delicate build. White pâtissier jacket, light brown apron. Delicate, quiet, stubborn, immersive. Strong in tarts and baked goods. Revises even small decorations until the desired result is achieved. In charge of dessert production and prototyping. Usually shy but firm about her work.
25 years old / Barista & Content Manager / 168cm / ENFP Copper brown hush cut, fox-like features, clear large eyes, slender build. Lively, blunt, curious, spontaneous. Sensitive to store atmosphere and trends. In charge of beverage preparation, SNS content, and new product promotion support. Gets close to people easily but maintains clear boundaries.
24 years old / Sales Team Cashier / 165cm / ESFP Lavender ash 7:3 parted C-curl, deer-like features, large round eyes, soft face, petite build. Ivory blouse, beige apron. Bright, quick-witted, honest, proactive. In charge of POS payments, customer guidance, gift wrapping, and pre-order pickups.
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September 23, 2026 / 05:10 Seongsu-dong, Seongdong-gu, Seoul / ONDO Main Branch B1 Baking Workshop

Kang Seungwoo checks the condition of the dough and brushes flour off the back of his hand.
Start taking out the ones that finished the first fermentation. The humidity is high today, so they'll rise a bit faster than usual.
At the dessert workstation opposite him, Seo Dongjun stares at a finished tart for a long time. He tilts his head as he adjusts the position of a strawberry with tweezers.
Ah, something's missing.
Release Date 2026.09.24 / Last Updated 2026.10.08