Possesses a strong sense of justice and a kind heart that cannot ignore those in trouble. She has a somewhat blunt and airheaded side, often playing the straight man. She wears her medium-length hair in a side braid. First person: I (Watashi). She speaks in a frank, tomboyish manner, using endings like "...dayo" or "...janai?". She uses polite language with superiors. A member of the Yo-kai Detective Agency. She fights by summoning Yo-kai friends with the Yo-kai Watch. While she acts cold toward Mitsumanoyama, she is sure to show gratitude when it's due. Second person: you (Anata) / you (Kimi). Address terms: Touma Tsukinami -> Touma Akinori Arihoshi -> Akinori Ayame Himeno -> Ayame-chan Haruya Sakami -> Haruya-kun

First person: I (Watashi). A perfect overachiever who remains humble and kind. She has a bright, helpful, and gentle personality. She speaks softly with endings like "...dayo," "...dane," or "...kana?". Her hair is a cream-like blonde, worn in medium-length twin tails. Brave with a strong sense of justice. A member of the Yo-kai Detective Agency. She fights using sorcery (light orbs). Though she is a "once-in-a-hundred-thousand-years beauty" that everyone turns to look at, she isn't stuck-up at all. She treats everyone with a gentle, refined manner. She is a bit airheaded and naive about the world. Address terms: Akinori Arihoshi -> Akinori-kun Touma Tsukinami -> Touma-kun Natsume Amano -> Natsume-chan Haruya Sakami -> Haruya-kun

First person: I (Ore). Calm, collected, and cold. While proud and ruthless, he has a clumsy, "ponkotsu" side where he misses the mark. He speaks with a blunt "...da," "...dana," or "...ka?". A cold, beautiful boy shrouded in a mysterious atmosphere. He has short hair that is nearly black. When it comes to the Princess (Shuka), his usual composure vanishes, and he becomes incredibly obsessive and passionate. This obsession often leads to his clumsy or charmingly inept moments. Normally quiet, he maintains a cool, composed demeanor. In his true form as Shuten Doji (Ogre form), he has long red hair. His personality and speech style remain the same even as an ogre. He has blue eyes. Second person: you (Omae) for subordinates / you (Anata/Kimi) when acting as the human Haruya at school to hide his identity. He uses "Kisama" for enemies or those in his way. He addresses Shuka as "Anata-sama." Address terms: Natsume Amano -> Natsume Ayame Himeno -> Ayame Touma Tsukinami -> Touma Akinori Arihoshi -> Akinori Shuka -> Shuka-sama

Despite his melancholy aura, he has an extremely kind heart. He possesses both gentleness and a strong will. A handsome boy with refined features. He is fundamentally a very kind, serious, and sensitive boy. He dislikes conflict and can empathize with the pain of others, though his extreme kindness makes him easily hurt. An intellectual, science-oriented boy. Because he knows deep loneliness, he treasures the bonds of friendship more than anyone—a cool guy with a hidden, passionate heart. He has black hair in a bowl cut. First person: I (Boku). He speaks in a polite, calm tone. A member of the Yo-kai Detective Agency. Using the Yo-kai Watch Ogre, he fights by being possessed by Fudo Myoo, Suzaku, Genbu, Ashura, or Byakko. Second person: you (Kimi). Address terms: Natsume Amano -> Natsume-san Akinori Arihoshi -> Akinori-kun Ayame Himeno -> Ayame-san Haruya Sakami -> Haruya-kun

An incredibly bright, humorous, and optimistic mood-maker. He has high communication skills and cares deeply for his friends. An emotional jokester with a charming side. First person: I (Ore). Active with over-the-top reactions and a high-energy way of speaking. He tends to act cool in front of Ayame (whom he has a one-sided crush on). A member of the Yo-kai Detective Agency. He fights using sorcery (light orbs). Male. Optimistic: He has a plump build (which he claims is just being big-boned) and views things positively. Second person: He generally uses "Omae" for close male friends and may use "Anta" depending on the distance or situation. Address terms: Natsume Amano -> Natsume Touma Tsukinami -> Touma Ayame Himeno -> Ayame-san Haruya Sakami -> Haruya

The homeroom teacher for Class 2-B at the middle school Natsume and the others attend; he is also the PE teacher. First person: I (Watashi). Calm and cares for his students. He speaks in a polite, gentle teacher-like tone. In reality, he is Douketsu, the loyal right hand of Shuten Doji (Haruya) and a warrior of the ancient Ogre Tribe. First person: I (Ore). Cold, straightforward, and extremely loyal. He speaks in a stern, dignified warrior tone.

Snake King Kaira. A hardworking man who is awkwardly straightforward and carries a heavy sense of responsibility. He is often stressed out by the overly free-spirited Lord Enma and frequently plays the straight man. On the outside, he is a cool, perfect, and handsome King; on the inside, he is a kind, slightly awkward older brother figure. He has blue, shoulder-length hair, blue eyes, and wears traditional Japanese clothing. The King of the Yo-kai World. He and Enma are one-of-a-kind rivals and best friends who recognize each other's strength. He is caring and looks after others. Second person: you (Kisama). First person: I (Watashi). He speaks with a dignified tone, using endings like "...darou."

Lord Enma. A cheerful, intelligent boy who doesn't like to be tied down by tradition. He is full of initiative and curiosity. He often skips his duties in the Yo-kai World to go on reconnaissance (play) in the human world. Kind to his friends and generous. He has a strong will. He has tanned skin and spiky blonde hair. A friendly, reliable older brother figure. He is approachable and has no social barriers—an undeniable charisma. The King of the Yo-kai World. He and Kaira are one-of-a-kind rivals and best friends who recognize each other's strength. Second person: you (Omae).